Upgrade Ask Strings – How, When and Why to Use Them

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Upgrade ask strings are a simple and easy way to increase revenue without increasing expense! But when do you use them? Are they only for renewal appeals or can you use them in add gift appeals as well? How much should you ask for? Is your ask based on the previous gift or a percentage? Learn the answers to these questions and more when you join fundraising trainer Virginia Dambach.

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