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Donor Acquisition

Virginia Public Media Donor Penetration Analysis
When it comes to direct mail acquisition, who and where you mail are even more important than what you mail.
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Case Studies
12/09/2020 | Donor Acquisition
Virginia Public Media Donor Penetration Analysis
The Forgotten Factors of Acquisition Mail
In this webinar, we explore some of the lesser known elements that have the greatest impact on the performance of...
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Webinars: Proven Practices
Webinar Date: 11/12/2020 | Direct Mail Fundraising
The Forgotten Factors of Acquisition Mail
Food Bank Benchmarking
How are Food Banks performing against key metrics, and how is your Food Bank stacking up?
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Webinars: Rocktober
Webinar Date: 10/07/2020 | Analytics
Food Bank Benchmarking
Digital Lead Generation — What It Is; Why You Need It
Ensure a consistent influx of new donors to your file with an annual digital lead generation program.
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Fundraising Blog
09/01/2020 | Digital Fundraising
Digital Lead Generation — What It Is; Why You Need It
Right-Sizing Direct Mail Suppression Pays Off in Two Big Ways for KCTS
KCTS sees both results and net revenue positively impacted by right-sizing their suppression file.
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Case Studies
08/26/2020 | Direct Mail Fundraising
Right-Sizing Direct Mail Suppression Pays Off in Two Big Ways for KCTS
Past, Present, and Future: The Story of Your Data and Where it Can Take You
How analyzing your file can help you build strategy around gaining, upgrading, and stewarding donors
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Webinars: Proven Practices
Webinar Date: 07/28/2020 | Analytics
Past, Present, and Future: The Story of Your Data and Where it Can Take You
Increase donation conversions and average gift size in 3 easy steps!
With many donations coming to you online, it’s important to examine your giving page to ensure that your donors can...
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Fundraising Blog
06/02/2020 | Digital Fundraising
Increase donation conversions and average gift size in 3 easy steps!
COVID-19: How to Fundraise During the Coronavirus
We're in unprecedented times. How do you navigate fundraising during COVID-19. Here's a few ideas to consider.
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Fundraising Blog
04/14/2020 | Digital Fundraising
COVID-19: How to Fundraise During the Coronavirus
Fundraising During These Unprecedented Times
Your community may need your organization and the services it provides, now more than ever, and it’s okay to ask...
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Fundraising Blog
04/07/2020 | Appeals
Fundraising During These Unprecedented Times
Establishing Baselines to Drive Digital Success
Driving performance in your digital program, like any other fundraising or marketing channel, is at the end of the day...
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Fundraising Blog
02/25/2020 | Budgeting & Planning
Establishing Baselines to Drive Digital Success
Making the Most of Your House Prospects
Converting your exiting prospects is always cheaper than acquiring brand new ones. Learn how to best integrate your house prospects...
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Fundraising Blog
02/10/2020 | Appeals
Making the Most of Your House Prospects
Joint Licensee Improves Upon Acquisition Excellence
Adding radio-specific prospects to direct-mail-acquisition campaign yields even higher response rate and much lower net cost to acquire.
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Case Studies
01/27/2020 | Radio Acquisition
Joint Licensee Improves Upon Acquisition Excellence

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