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Direct Mail Fundraising

Winning the Race That Is Your Next Fundraising Campaign
Just as you wouldn’t launch into a race without preparation, don’t start your next fundraising campaign without proper planning. Before...
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Fundraising Blog
08/06/2019 | Annual Fund
Winning the Race That Is Your Next Fundraising Campaign
Incorporating Milestones into Your Organization’s Fundraising
Organizational milestones, like anniversaries, are great achievements that deserve recognition and celebration, both internally within your organization and with your...
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Fundraising Blog
07/02/2019 | Appeals
Incorporating Milestones into Your Organization’s Fundraising
Meaningful Testing
I love to test. I enjoy the challenge that comes with developing new ideas that aim to lift response, increase...
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Fundraising Blog
06/04/2019 | Annual Fund
Meaningful Testing
Improve Your Fundraising Through Storytelling
Speaking about the Sundance Film Festival, Robert Redford said, “Storytellers broaden our minds: engage, provoke, inspire, and ultimately, connect us.” ...
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Fundraising Blog
05/28/2019 | Appeals
Improve Your Fundraising Through Storytelling
Why Over Suppressing in Acquisition is Bad for Your Organization
If you are having trouble hitting new donor prospect goals with your list buys or if response rates have stagnated,...
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Fundraising Blog
05/07/2019 | Appeals
Why Over Suppressing in Acquisition is Bad for Your Organization
Priming the Pump – Increase Results with a Pre-Ask
With one small addition to your solicitation process you can dramatically increase the rate of return from your fundraising appeals....
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Webinars: Proven Practices
Webinar Date: 06/05/2019 | Annual Fund
Priming the Pump – Increase Results with a Pre-Ask
Looking Beyond Response Rate
You’ve heard us say it before: direct mail fundraising can be expensive. So, at Allegiance Fundraising Group, we are always...
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Fundraising Blog
04/30/2019 | Direct Mail Fundraising
Looking Beyond Response Rate
Free Up Staff & Generate More Revenue
Total net revenue surpassed all expectations! The Situation Historically, Montana PBS developed all direct mail fundraising appeals in-house and partnered...
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Case Studies
04/04/2019 | Annual Fund
Free Up Staff & Generate More Revenue
Three Keys to Successful List Testing in Direct Mail
Even the best direct mail fundraising programs need to be injected with new sources of good prospects for sustained file...
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Fundraising Blog
04/02/2019 | Direct Mail Fundraising
Three Keys to Successful List Testing in Direct Mail
12 Ways to Sabotage Your Fundraising Appeals
Most organizations don’t set out to sabotage their fundraising appeals, but they are doing just that through lack of knowledge,...
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Webinars: Proven Practices
Webinar Date: 05/08/2019 | Annual Fund
12 Ways to Sabotage Your Fundraising Appeals
Listen to Your Donors: Advantages of Gift Designation
Why do your donors choose to support you? What is it that sets your organization apart from others? The answers...
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Fundraising Blog
03/04/2019 | Annual Fund
Listen to Your Donors: Advantages of Gift Designation
Temporary MemberCard Lifts Acquisition Response Rate
ValleyPBS had been incorporating the MemberCard as a benefit of membership for quite a while. This membership benefit had always...
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Case Studies
02/13/2019 | Direct Mail Fundraising
Temporary MemberCard Lifts Acquisition Response Rate

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