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Direct Mail Fundraising

Food Bank Benchmarking
How are Food Banks performing against key metrics, and how is your Food Bank stacking up?
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Webinars: Rocktober Upcoming
Webinar Date: 10/07/2020 | Analytics
Food Bank Benchmarking
Major Donors: When and What to Mail
During this session we’ll discuss the importance of regularly reaching out to these dedicated donors that have raised their hands...
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Webinars: Rocktober Upcoming
Webinar Date: 10/14/2020 | Appeals
Major Donors: When and What to Mail
AFG Show and Tell
In this session, we’ll look at the creative used in successful direct mail and digital campaigns and the strategy behind...
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Webinars: Rocktober Upcoming
Webinar Date: 10/15/2020 | Appeals
AFG Show and Tell
Right-Sizing Direct Mail Suppression Pays Off in Two Big Ways for KCTS
KCTS sees both results and net revenue positively impacted by right-sizing their suppression file.
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Case Studies
08/26/2020 | Direct Mail Fundraising
Right-Sizing Direct Mail Suppression Pays Off in Two Big Ways for KCTS
Fundraising without the Support of On-Air Pledge
Here are a few tips on fundraising outside of pledge periods to help you make up for lost revenue.
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Fundraising Blog
08/25/2020 | Annual Fund
Fundraising without the Support of On-Air Pledge
New Take on Renewals Pays Off:
Year-Over-Year Growth for KCTS 9
AFG's new strategy for renewals resulted in year-over-year growth for KCTS 9.
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Case Studies
08/18/2020 | Direct Mail Fundraising
New Take on Renewals Pays Off:
Year-Over-Year Growth for KCTS 9
Tips for Maximizing Your Ask Strategy
Ideas for developing an ask strategy that will make the most of your next campaign.
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Fundraising Blog
08/06/2020 | Annual Fund
Tips for Maximizing Your Ask Strategy
Fundraising through a Crisis: Iowa Public Radio Exceeds Goal by 23% during Pandemic
IPR's Challenge Match package increased the number of gifts from lapsed donors by 65% compared to the prior year.
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Case Studies
07/31/2020 | Appeals
Fundraising through a Crisis: Iowa Public Radio Exceeds Goal by 23% during Pandemic
Persistence Pays Off: APT’s growing e-renewal program helps the station reach new heights
APT’s renewal program improves year-over-year due to the thoughtful incorporation of a digital e-renewal series.
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Case Studies
06/09/2020 | Appeals
Persistence Pays Off: APT’s growing e-renewal program helps the station reach new heights
Fundraising During a Presidential Election Year
Protect your revenue streams and make sure that your organization’s message doesn’t get drowned out by the political cacophony of...
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Fundraising Blog
05/26/2020 | Appeals
Fundraising During a Presidential Election Year
7 Key Database Metrics
Become familiar with the 7 Key Database Metrics. How to calculate them. Why you should pay attention to them. And...
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Webinars: Proven Practices
Webinar Date: 05/05/2020 | Annual Fund
7 Key Database Metrics
Fundraising During These Unprecedented Times
Your community may need your organization and the services it provides, now more than ever, and it’s okay to ask...
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Fundraising Blog
04/07/2020 | Appeals
Fundraising During These Unprecedented Times

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