An affordable, easy-to-use loyalty program that provides results
If you’re looking to improve your membership fundraising results, we offer affordable, easy-to-use loyalty programs that will deliver lasting value for you and your donors.
As one of the leading providers of contributor loyalty programs since 1990, we have developed and managed benefit programs for well over 200 public media and other nonprofit organizations nationwide.
MemberCard Loyalty Program
We handle everything
The Allegiance Fundraising Group team develops and manages everything for you. As part of our turnkey program we:
- Recruit quality merchants in your coverage area
- Expand the program year after year with additional merchants
- Provide redemption flexibility with a plastic card or mobile app
- Brand the card with your logo
- Customize your MemberCard website and printed directory of benefits
- Send the card directly to your donors (optional)
- Provide a dedicated account rep
- Handle all customer service related to your MemberCard program
- Offer marketing support and materials
You can have as much or as little involvement and control as you wish in every aspect of your MemberCard program.
Quality membership benefits have never been this easy
Offering your donors a high-quality benefit is easy with MemberCard. Here’s how it works:
- We’ll work with you to determine the appropriate giving level to use for your loyalty program (typically slightly above the current average gift)
- Your organization will receive your own landing page with a live web directory that is updated every 24 hours along with access to the MemberCard Mobile App
- Qualifying donors will receive a MemberCard that’s branded for your organization
- Your donors will enjoy local savings at their favorite restaurants and venues
- Additional merchants are added to your program annually
- You’ll retain more donors at a higher giving level
Benefits your donors will love
Using input from your organization and donors, we research local restaurants and venues and compile a list of prospects for you to review. We only contact prospects that are approved for recruitment. Over 15,000 restaurants, arts and cultural organizations, golf courses, and more across the country honor MemberCard discounts.
- 2-for-1 discounts at local restaurants, performances and cultural attractions
- Savings on golf, lodging, recreation and more
- Exclusive benefits for Sustaining or Major Donors
Innovative mobile app
The MemberCard Mobile App allows organizations to capitalize on the opportunities offered by digital media. Our innovative benefits platform merges your organization’s content with local MemberCard benefits so members can redeem benefits with the touch of a button. Sort merchants by map, get directions and more. The combination of station branding and increased value makes MemberCard an effective tool for developing donor loyalty.
Plus, donors stay continuously engaged with your organization through push notifications sent directly to their phones. They will receive alerts when nearby participating merchants as well as receive information on upcoming events or programming at your organization.