Fundraising Blog

Non-profit fundraising trends, tips and insights

Whether you’re scouting out the latest non-profit fundraising trends or seeking insight into new technologies, the Allegiance Blog is the place to look. We bring you relevant topics, industry trends, and helpful tips to enhance your productivity while staying abreast of the latest and greatest thinking in the industry.

Short on fundraising ideas? How pets can help public broadcasters
When nonprofit organizations are working to identify successful fundraising strategies, there are a variety of resources that they have at...
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Fundraising Blog
01/17/2014 | Events
Short on fundraising ideas? How pets can help public broadcasters
How digital marketing can affect nonprofit fundraising
Fundraising for nonprofits often depends on strong marketing efforts by organizational staff. After all, if donors aren't aware of an...
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Fundraising Blog
01/14/2014 | Digital Fundraising
How digital marketing can affect nonprofit fundraising
What the Taxpayer Bill of Rights could mean for nonprofits
Nina Olson, National Taxpayer Advocate, recently released her 2013 report to the U.S. Congress with the underlying goal of pushing...
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Fundraising Blog
01/14/2014 | Tax Receipts
What the Taxpayer Bill of Rights could mean for nonprofits
Thinking about online donations? Create a convenient user experience
People crave convenience. This is just one of the factors contributing to the increasing popularity of online donations. The Internet...
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Fundraising Blog
01/13/2014 | Digital Fundraising
Thinking about online donations? Create a convenient user experience
The importance of visuals in nonprofit fundraising
For nonprofit fundraising professionals, it's always a challenge to know how to balance visual content with other kinds of information....
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Fundraising Blog
01/10/2014 | Strategy
The importance of visuals in nonprofit fundraising
Getting social? Make sure the right person is in charge
Social networking has become a plentiful resource for nonprofit organizations. This communications and marketing channel has expanded the reach of...
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Fundraising Blog
01/08/2014 | Social Media
Getting social? Make sure the right person is in charge
What Facebook’s “donate now” button could mean for fundraising
Online fundraising gained a significant amount of traction in the past year and new developments by social media kingpin Facebook are...
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Fundraising Blog
01/06/2014 | Social Media
What Facebook’s “donate now” button could mean for fundraising
Feeling rejected? Learn from unresponsive donors
Most of the time, people do everything in their power to protect themselves from failure. In the nonprofit world - if...
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Fundraising Blog
01/03/2014 | Lapsed Reactivation
Feeling rejected? Learn from unresponsive donors
Should nonprofits offer thank-you gifts?
It seems only natural that people want to be rewarded for performing an act of kindness. Of course, there will...
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Fundraising Blog
12/30/2013 | Thanking Donors
Should nonprofits offer thank-you gifts?
What nonprofit fundraisers need to know about baby boomers
While donors can all get behind the idea of contributing to a worthy cause and campaign that strikes a chord...
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Fundraising Blog
12/27/2013 | Strategy
What nonprofit fundraisers need to know about baby boomers
How nonprofits should approach social influencers
When reaching out to donors, nonprofit groups have a variety of options, each with their own benefits and drawbacks. For...
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Fundraising Blog
12/27/2013 | Social Media
How nonprofits should approach social influencers
Why nonprofits can’t afford to ignore direct mail
Although nonprofit fundraising campaigns have decidedly taken advantage of digital channels, the merits of a direct mail initiative can't be...
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Fundraising Blog
12/26/2013 | Direct Mail Fundraising
Why nonprofits can’t afford to ignore direct mail

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