Case Studies

Montana PBS Annual Fund
Total net revenue surpassed all expectations! The Situation Historically, Montana PBS developed all direct mail fundraising appeals in-house and partnered...
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Case Studies
04/04/2019 | Annual Fund
Montana PBS Annual Fund
APT E-Renewal Series
The Situation Alabama Public Television has a mature and successful direct mail program. However, APT had not done a lot...
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Case Studies
04/04/2019 | Digital Fundraising
APT E-Renewal Series
NineNetwork Lead Generation
Lead Generation: Email key to digital acquisition success The Situation Nine Network, the PBS station in St. Louis, was interested...
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Case Studies
04/04/2019 | Digital Fundraising
NineNetwork Lead Generation
KLRU ‘Amplify Austin’ Campaign
The Situation In March 2018, KLRU-TV, the PBS station in Austin, Texas, participated in “Amplify Austin,” a coordinated effort designed...
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Case Studies
02/13/2019 | Digital Fundraising
KLRU ‘Amplify Austin’ Campaign
Temporary MemberCard Lifts Acquisition Response Rate
The Situation ValleyPBS had been incorporating the MemberCard as a benefit of membership for quite a while. This membership benefit...
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Case Studies
02/13/2019 | Direct Mail Fundraising
Temporary MemberCard Lifts Acquisition Response Rate
AFG Beats “the Other Guy”
The Situation The Nine Network wanted to test two separate approaches to recapturing lapsed members. The control was the Allegiance...
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Case Studies
10/26/2018 | Lapsed Reactivation
AFG Beats “the Other Guy”
SCETV Sustainer EFT Conversion
Campaign yields unprecedented gains in donor retention and revenue The Situation The ETV Endowment supports South Carolina’s state network for...
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Case Studies
09/07/2018 | Sustainers / Monthly Giving
SCETV Sustainer EFT Conversion
KUSC Calendar Year End
The Situation Southern California classical music station KUSC had always focused its fundraising efforts around traditional channels, leveraging direct mail...
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Case Studies
09/06/2018 | Digital Fundraising
KUSC Calendar Year End
Chimp Haven Ornament Package
The Situation Chimp Haven mails an ornament package to current donors for its annual year-end campaign. This past year, we...
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Case Studies
09/06/2018 | Direct Mail Fundraising
Chimp Haven Ornament Package
Station Improves Results with MemberCard
ValleyPBS provides broadcast programming and related services to educate, enrich and inspire the minds and imaginations of San Joaquin Valley...
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Case Studies
07/20/2018 | Incentives / Premiums
Station Improves Results with MemberCard
KJZZ engages audience online to reduce workload while increasing revenue.
Licensed to Salado College and Maricopa Community Colleges, KJZZ/KBAQ provides news and classical music programming for Phoenix, AZ, and its...
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Case Studies
05/21/2018 | Online Fundraising
KJZZ engages audience online to reduce workload while increasing revenue.
Minor Changes to Strategy Lead to Major Success for Free Library of Philadelphia!
The Situation The integrated Year-End Match email campaign is historically the strongest performing digital campaign of the fiscal year. In...
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Case Studies
05/21/2018 | Digital Fundraising
Minor Changes to Strategy Lead to Major Success for Free Library of Philadelphia!

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